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Elevate your HRPA booth, or create a featured sponsored experience, with a hands-on interactive from MakeLab

 

MakeLab brings future tools to trade shows and events around the world, delivering hands-on design experiences that dramatically multiply your booth ROI by drawing in attendees.

Use this one-page guide on what we can do to elevate your HRPA footprint. If you have a little more time, we can create something even more custom. Either way, let our team know which experience excites you, and we’ll get things rolling.

For more detail on how we’ve boosted engagement at trade shows, please check out our blog.

 

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EDIBLE SELFIE PHOTO BOOTH  

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LASER CUT WEARABLES BAR            

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ANALOG INSTAGRAM LIGHT TABLE

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3D Printing  Pop-Up Studio      


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Live Event Embroidery

 
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GIANT DIGITAL GRAFFITI COLOURING BOOK

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LASER DESSERT DESIGN Bar

 
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LASER CUT CREATION STATION

 
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T-Shirt + Tote Bag Printing Press

 

Edible Selfie Photo Booth

Technology. We bring to your event our laser cutting and engraving machine usually found only in architecture and design studios, and use it to laser-caramelize photos onto macarons and cookies. The machine can cut through wood and metal, but with some magically precise settings, we can get it to toast the tops of confections. There's no ink involved — just lasers!

Guest Experience. This ain’t your typical photo booth. Guests grab our photo tablet, snap the perfect selfie, and watch as their photos are caramelized inside the machine. A toasted marshmallow aroma adds to the magic of the experience. Guests can snap an irresistibly perfect instagram of their macaron or eat it right away. Everything about this experience can integrate with your brand — from the colour and flavour of the treat, to the packaging, brandable photo backdrop, vinyl application of the laser cutter, and custom data-entry microsite. If you're not sure how this speaks to your brand, drop us an email and we'll explore how together.

We Take Care Of:

(Equipment Remains MakeLab Property)

  • (13.75) Hours of On-Site Lasering Over 2 Event Days

  • MakeLab Branded Studio-Class Laser Engraver (3.5’ x 2.5’ Footprint)

  • MakeLab Branded Photo Booth Backdrop (5’ x 2’ Footprint)

  • Professional Photo Ring Light

  • (2000) Sugar Cookies or Macarons

    • (700) Engraved Live On SIte

    • (1300) Pre Branded with Custom Logo

  • MakeLab Branded Tags

  • Cellophane Takeaway Bag

  • MakeLab Staff to Engage Guests

You Take Care Of:

  • (1) 4’ Standing-Height Height Bar Table

  • (1) 2’ Sq. Standing-Height Table or Cruiser

  • Signage + Environment

  • (2) Dedicated Standard 110v 15-Amp Power Circuits Note: Adding other equipment on these circuits may prevent our equipment from working properly.

Sugar Cookie Cost of Interactive

We can provide the interactive as outlined above for $10,250 + HST. A 50% deposit is required to hold date. Outlined cost is based on set creative deadlines and client provided approvals.

Macaron Cost of Interactive

We can provide the interactive as outlined above for $12,600 + HST. A 50% deposit is required to hold date. Outlined cost is based on set creative deadlines and client provided approvals.

Add-On Options Available (At Additional Cost)

  • Custom Branding on Laser Cutter

  • Custom Branding on Photo Backdrop

  • Upgrade to a Boxed Takeaway Packaging

  • Custom Branded Tags

 

Laser Cut Wearables Bar

The Technology. We bring an architecture-grade laser cutting and engraving machine on site to your event. The machine can cut through sheets of wood and engrave metal and glass. For this experience we use it to create custom fashion items like pendants, tie-clips, and bowties.

Takeaway Options. Takeaway options include: lapel pins, tie-clips, pendants, bow ties, cufflinks, shoe tags. Our design team can also create a custom shape to suit your brand or theme.

 

Menu-Choice Experience

Guest Experience. Guests will choose between three custom designs and watch as they're laser engraved into their piece. Final touches like chain are added by our on-site team. Everything is done in full view of guests, perfect for social media capturing. Our laser cutter is sleek and brandable, and fashion items are ready for guests to wear right away.

Wearable Options: Bow ties, pendants, cufflinks, tie clips or name tags. We are always happy to work with your team if you have something unique in mind.

We Take Care Of:

(Equipment Remains MakeLab Property)

  • (13.75) Hours of On-Site Lasering Over 2 Event Days

  • Our MakeLab Branded Studio-Class Laser Engraver (3.5’ x 2.5’ Footprint)

  • (2000) Lasered Takeaways

    • (700) Lasered Live On Site

    • (1300) Pre Produced

  • (3) Custom Designs

    • (1) Creative Revision on Designs

  • MakeLab Staff to Engage Guests

You Take Care Of:

  • (1) 2’ Sq. Standing-Height Table or Cruiser

  • (1) 4’ Long Standing-Height Bar Table

  • Signage + Environment

  • (2) Dedicated Standard 110v 15-Amp Power Circuits Note: Adding other equipment on these circuits may prevent our equipment from working properly.

Cost of Interactive

We can provide the interactive as outlined above for $16,600 + HST. A 50% deposit is required to hold date. Outlined cost is based on set creative deadlines and client provided approvals.

Add-On Options Available (At Additional Cost)

  • Custom Designs for Guests to Choose From

  • Custom Branding on Back of Items

  • Additional Pre-Branded Takeaways

  • Takeaway Packaging

  • Custom Branding on Laser Cutter

  • Custom Branded Tags

  • Extra Hours of Laser Cutting

 

Laser Dessert Design Bar

The Technology. We bring an architecture-grade laser cutting and engraving machine on site to your event. The machine is powerful enough to cut through sheets of wood, but for this experience we use it to delicately caramelize designs into macarons and cookies.

Option I  //  Guest-Design Experience

Guest Experience. Guests use our tablet design stations to create, and then watch as their designs are caramelized onto macarons or cookies with our architectural laser engraving machine. This is a delicious hands-on creative experience: guests are greeted by MakeLab’s design ambassadors and guided through five-minute, one-on-one creative experiences. Guests can design freeform or use custom branded/themed templates designed in advance by the MakeLab team to suit your brand. Guests then get to watch the lasering and snap their cookie's creation for social media. Our laser cutter is sleek and brandable, and our on-site staff can thread your brand story into the experience. If your brand identity hits themes of creativity, innovation, design, or bespoke experiences, this activation will drive those themes home. 

 

Option II  //  Menu-Choice Experience

Guest Experience. Guests will choose between three custom designs and watch as their choice is laser engraved onto macarons or cookies. Everything is done in full view of guests, perfect for social media capturing. 

 

Laser Cut Creation Station

The Technology. We bring an architecture-grade laser cutting and engraving machine on site to your event. The machine can cut through and engrave gorgeous wooden objects.

Takeaway Options. Takeaway options include: keychains, notebooks, water bottles, wine glasses + bottles, coasters, travel tags, makeup, air plant holders, buildables, etc. We can also work with an object or piece of swag you already have.

Option I  //  Guest-Design Experience

Guest Experience. Guests are greeted by one of our design team, and guided through a quick design experience on our sleek design tablets. Guests can design freehand, or drag and drop from templates themed to your event or brand. When ready, designs are sent to the laser where guests watch as their creation is laser-fabricated into a gorgeous piece they take home right away. Final touches like hardware, packaging, and a branded tag are added by our on-site team. Everything is done in full view of guests, perfect for social media capturing. Our laser cutter is sleek and brandable, and our on-site staff can thread your brand story into the experience. If your brand identity is associated with creativity, design, or innovation, this activation will drive those themes home.

 

Option II  //  Menu-Choice Experience

Guest Experience. Guests will choose between three custom designs and watch as they're laser engraved into reality. Final touches like hardware, packaging, and a branded tag are added by our on-site team. Everything is done in full view of guests, perfect for social media capturing. Our laser cutter is sleek and brandable, and items are ready for guests to take home right away.

 

Giant Digital Graffiti Colouring Book

Guest Experience. We turn this giant 10-foot wide interactive screen into a canvas for digital painting. Guests grab digital spray paint cans and create their own artwork — either painting freehand, or over custom colouring book pages designed in advance by our team. Paint can be blended like real spray paint to allow for anything from simple colouring-in to intricate mural art. Guests can colour a page in just a few minutes. We've also used it for longer performance pieces with artists creating something extraordinary over the course of your event. Guests can share their creative via email or socials, or have it printed out on site. There's lots to customize with your brand, from themed colouring book pages to a custom branded frame, to the physical spraycans themselves and the email guests receive with their creation.

 

Analog Instagram Light Table

This is a giant glass photography light table that creates a visual spectacle and creative workspace for up to 8 people at a time. Guests select and layer high quality transparencies of branded imagery, patterns and filters, creating their own "analog instagrams". When done, they place their analog instagram onto a projector and have a photo taken in front. This experience mixes old forms of creativity with new. A nostalgically vintage way to interact with you brand, and generate an amazing social media shot, worthy of people's feed. Everything is brandable here, from the table itself, to the transparencies and pre-populated social messages. Our social media photo tablets can collect guest information, and can be customized to suit your logo and colours. We can also print guests' photos for them to take home.

What We Take Care Of:

(Equipment Remains MakeLab Property)

  • (13.75) Hour Event Operation Over 2 Event Days

  • MakeLab 5’ x 4’ Light Table

  • Throwback Overhead Projector

  • MakeLab Branded Photo Back-Drop

  • (60)  Transparent Prints

    • (1) Creative Revision

  • MakeLab Staff to Guide and Engage Guests

You Take Care Of:

  • (1) 2’ Sq. Standing-Height Table or Round

  • Dedicated Wifi Internet (For Social Sharing Add-On)

  • (1) Dedicated Standard 110v 15-Amp Power Circuit Note: Adding other equipment on this circuit may prevent our equipment from working properly.

Cost of Interactive

We can provide the interactive as outlined above for $5,900 + HST. A 50% deposit is required to hold date. Outlined cost is based on set creative deadlines and client provided approvals.

Other Add-On Options Available

(Not Included in Above Cost)

  • Custom Table Branding

  • Printed Photo Takeaways w/ MakeLab Branded Backing (Custom Branded Available)

  • Social Sharing Tablet

 

3D Printing Pop-Up Studio

The Technology. Our fleet of event-ready 3D printers work like computer controlled glue-guns, melting biodegradable plastic and laying it down in impossibly thin layers. Each layer of plastic is laid down over the last, one-by-one until a 3D object is fully realized. Our printers use a corn based plastic, available in almost any colour. 

Menu-Choice Experience

Guest Experience. The Menu-Choice option is perfect for when you want to simply live print objects as a spectacle. Objects such as models of upcoming automobile designs, architectural models, even custom shaped bottle openers are thrilling to watch as they're printed into reality at an event. Guests will get to interact with the 3D printers, ask questions to our Design Guru’s and walk away with a curated 3D takeaway. For most, this is their first time seeing a 3D printer live in action which is sure to draw a crowd and the attention of anyone passing by.

We Take Care Of:

(Equipment Remains MakeLab Property)

  • (13.75) Hours of On-Site 3D Printing Over 2 Event Days

  • (6) MakeLab Branded 3D Printers + Racking     (2’ x 6’ Footprint)

  • (2000) 3D Printed Takeaways

    • (325) 3D Printed Live On Site

    • (1675) Pre Produced

    • (2) Custom 3D Design

    • White FIlament (Ink) to Be Printed as Solid Colour

    • (1) Creative Revision

  • MakeLab 3D Printing Gurus to Operate Printers  and Engage Guests

You Take Care Of

  • (1) 2’ Sq. Standing-Height Table or Cruiser

  • (1) Dedicated Standard 110v 15-Amp Power Circuit Note: Adding other equipment on this circuit may prevent our equipment from working properly.

Cost of Interactive

We can provide the interactive as outlined above for $12,325+ HST. A 50% deposit is required to hold date. Outlined cost is based on set creative deadlines and client provided approvals.

Add-On Options Available (At Additional Cost)

  • Additional Filament (Ink) Colours (All objects will be one solid colour)

  • Custom Branding of Printers

  • Custom Branded Tags

  • Additional Pre-Printed Takeaways

  • Extra Hours of 3D Printing

 

T-Shirt + Tote Bag Printing Press

Live-on-site fabrication is a great way to not only draw a crowd, but to let guests can walk away with something custom and unique. We will work with your team ahead of time to curate three custom on-brand designs that guests can select from. Guests will be able to watch as the cotton takeaway is live customized in front of their eyes, before walking away with the design of their choice

Please note: Takeaways are not included. MakeLab is happy to work with you to source and test a suitable takeaway item.

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Live Event Embroidery

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The Technology. Using industrial grade, digital embroidery machines we can now offer live-on-site customization to a variety of apparel items.

Takeaway Options. T-shirts, collard shirts, socks, sleeping masks, etc. Note: Takeaways are not included in this quote. We can test items you provide or source items on your behalf. Any items you are considering will need to be tested.

Option I  //  Menu-Choice Experience

Guest Experience. Using industrial grade embroidery machines we can now offer live-on-site customization to a variety of apparel items. Guests can work with one of our design ambassadors to personalize their custom takeaway, before watching as it comes to life - a stitch at a time - before their eyes. We will work with you in advance to curate a design that fits with your event or brand theme. Guests will then be able to select the desired thread colour before it is stitched live onto their garment. In just a few minutes, guests can select, watch, and walk-out with their personalized piece.

 

Option II  //  Guest Design Experience

Guest Experience. Guests are greeted by MakeLab’s design ambassadors and guided through a short, one-on-one creative experiences on sleek design tablets. We will work with you in advance to develop on-brand or thematic design options that can be used to create; offering customization options such as the design, thread colour and placement on the item. Once completed, guests will be able to watch as their item is live embroidered on-site. In just a few minutes, guests will be able to curate a unique apparel piece of their own to take home and share on social.